stablished in 1991, MICA (formerly known as Mudra Institute of Communications, Ahmedabad), is the only residential institute in the country, and perhaps in the Asia-Pacific region, dedicated to creating leadership in Strategic Marketing and Communication. MICA, an autonomous, non-profit institution, offers a wide-range of academic programmes including three residential programs: the Post Graduate Diploma in Management-Communications (PGDM-C), Crafting Creative Communication (CCC) and Fellow Programme in Management-Communications (FPM-C)