Matushree Virbaima Mahila Arts college, kalawad road, Rajkot is run by Shree Jalaram Uchcha Kelavani Mandal which is a highly respected trust with a social vision and commitment to provide higher education for the empowerment of women in Saurashtra region. The college was established in June 1963. The foundation stone was laid by Pujya Shri Ranchhoddasjibapu. The college began with Arts stream offering Sanskrit, English, Gujarati, Indian Culture and Psychology for under graduate major program. Hindi is offered as subsidiary subject. It then expanded to add subjects of science and Home Science, Computer Science, Commerce and Management. The science and home science wings later on constituted a separate full fledged institution located on the same campus. The self financing wing of the Arts college started in 1998. It offers market friendly courses catering to the present day global needs. The Self Finance college offers programs like D.C.S., B.C.A., B.Com., B.B.A. and P.G.D.C.A. The college has an impressive record of achievements in NCC, NSS and sports. The College inculcates various co and extra curricular activities in its academic calendar for the all round development of students. The students have won position at national level in cultural and sports activities. With pride for its past the college promises a bright future. The college runs a centre for SCOPE and also offers certificate courses in communicative English. It has a well organized language laboratory. It is planning to add certificate course in music, translation studies and tourism.